Bury Football Club have teamed up with online auction specialists, going: gone to offer businesses and supporters the opportunity to sponsor their favourite player this season from just £150.
Included in the package are the following;
- Programme recognition
- A signed shirt from your player
- Two free hospitality tickets (to include a meet and greet)
- A group experience day at Carrington
- Four tweets per season from either your player or the Club, expressing their appreciation.
Business Development Director, Matt Hanson, explained the decision to change to an auction format rather than a rigid pricing structure: “In the past, we have held player sponsorship at around the £500 mark, which immediately puts a lot of people off. This is designed to create a bit of fun, but the reality is by starting at £150, we are making player sponsorship affordable, especially for small fan groups who might club together to make a bid. Rather than a cluster of players being sponsored, I want the vast majority of the squad being represented, if not all of them.”
Hanson continued, “Whilst it is a closed auction, we will be updating where bids stand so that people submitting offers know where to position themselves when they place a bid. For a business, there is real value in a shout-out from one of our players on Social Media and of course, the club.